Etihad to commence services to the Maldives

Etihad Airways announced today that it will commence operations to Malé, the capital city of the Republic of Maldives, on November 1, subject to government approval.

Etihad will operate a daily return service from its home base in Abu Dhabi to Malé International Airport, operating Airbus A320 aircraft on the route, configured with two cabins and offering 1,904 seats each week.

James Hogan, Etihad Airways’ Chief Executive Officer, said: “Malé is the gateway to the premium leisure destination, the Maldive Islands, and given the strong increase in visitation numbers we are seeing in the market, the time is right to launch services to this popular holiday destination.”

Mr Hogan said the commencement of the services in November was perfectly timed to coincide with the start of the busy Northern winter period.

“We expect the services will appeal to UAE leisure travellers, as well as customers from our major European markets, particularly with the strong connectivity options on offer and following the additional frequencies that will come online on a number of our key European routes this summer,” he said.

“Etihad’s schedule, which offers an attractive afternoon arrival and evening departure, has been carefully designed to offer customers maximum leisure time at their destination. In fact, European travellers can take advantage of our overnight flights in both directions, offering them a full extra day in the Maldives.”

The Maldives is made up of close to 1,200 islands grouped into natural atolls; including 200 inhabited islands and 97 resort islands, with a population of close to 300,000 people*. The region features deep blue seas, sandy beaches and turquoise reefs, and with its tropical climate and warm temperatures year round, is a renowned honeymoon and leisure destination.

Etihad Holidays has special packages on offer for the most spectacular of the islands. Offering a wide range of experiences for all budgets, Etihad Holidays has developed tailored packages for honeymooners or families, sun worshippers or divers. The packages include flights, hotel accommodation and island transfers. For further information, call 800 2324 or visit an Etihad shop for more details.

Etihad Guest Members who book early and fly during the first 30 days of operation will be rewarded with twice as many Etihad Guest Miles. For further information, go to etihad.com. Terms and conditions apply.

Malé will become the 67th destination on Etihad’s global network.

Source: arabianaerospace.aero

Maldives Islands launched in Eastern Europe

Maldives Tourism Promotion Board together with tourism industry held a series of road shows in Prague, Warsaw and Budapest on 20th , 22nd and 24th July 2009.

maldives islands

The road shows are the first step to introduce Maldives in these markets to utilize its potentiality, capture sufficient share of outbound market and to reduce country’s leverage on other markets.

The road shows has been organised to maximize publicity and yield greater business opportunities through B2B meeting with the 2 travel agents, 2 resort chains and 210 representative tour operators from respective cities.

Last year Maldives welcomed a total of 683,012 visitors of which 19100 visitors are from East European countries with a market share of 2.8%.

Maldives Showcased at the 13th Annual Unique Choice Road Show

Maldives Tourism Promotion Board participated for the first time at the 13th annual Unique Choice Road Show held in 6 cities of GCC countries namely Abu Dhabi, Dubai, Doha, Dammam/Al-Khober, Riyadh, Jeddah from 30th May till 3rd June 2009.

Unique Choice group is identified as one of the top wholesale tour operator in the Middle East region. These workshops are marked as one of the important events each year due to its success targeting tour operators/ travel agents in the GCC region. The main objectives of Maldives participation in the road show was to increase market share from the Middle East countries by providing the travel trade with the most updated tourism information on the Maldives and secure commitments for the future promotions of the Maldives among their clients. Furthermore, to ensure that as many travel agents and tour operators as possible have the tools they need to be able to effectively promote Maldives island resorts.

The workshops started in Abu Dhabi on the 30th May, with a networking session followed by a lunch at the Crowne Plaza in Abu Dhabi. More than 50 travel agents and tour operators were invited to the work shop, while majority of the visitor showed a keen interest in visiting the Maldives booth to collect information. Emphasis was placed on the warm welcome that GCC nationals and resident expatriates will receive when visiting the islands and the easy accessibility to the country in terms of flight connections and visa procedures.

The Maldives is currently the ultimate getaway for those who are attracted by private islands, stunning beaches and crystal clear waters. The Maldives provides the perfect backdrop for a relaxing, rejuvenating holiday, which is a welcome contrast to the frantic pace of life in the Arabian Gulf.

The workshop session was concluded by a raffle draw held among the visitors by giving away several free vacation prizes from the participating hotels/resorts. Among other participants include destination such as Malaysia, Singapore, Oman and a collection of resorts/hotels from these destinations.

Similar format was adopted for the event in Dubai on the same day, where more than 75 travel agents and tour operators were invited to the JW Marriot Hotel in Dubai which was concluded by a dinner.

Last year Maldives welcomed a total of 683,012 visitors while a total of 9,141 tourists represented the Middle East region. By end of May 2009 Maldives received 3,082 tourists from the region showing a growth of 2.5 per cent compared to the same period of 2008.

SriLankan Airlines Pro Sponsors ASP WQS in the Maldives

Widely regarded as the most striking event on the Association of Surfing Professionals (ASP) World Qualifying Series (WQS), the ASP WQS 6-Star PRIME SriLankan Airlines Pro in the Maldives has again drawn a brilliant field of 128 international surfers from 20 nations around the surfing world.

asp wqs surfing

Current ASP World Tour surfer and 2007 SriLankan Airlines Pro Champion Heitor Alves (Brazil) heads the field as the event’s No. 1 seed with a long list of magnificent surfers in the lineup that includes Phil Macdonald (Australia), Sunny Garcia (Hawaii/2000 ASP World Champion), Aritz Aranburu (Basque), Pat Gudauskas (USA), Masotoshi Ohno (Japan), Travis Logie (South Africa) and current No. 1-rated ASP WQS surfer Adam Melling (Australia).

This year’s event also welcomes esteemed international surf brand Ocean and Earth as a supporting sponsor.

“We have seen the amazing perfection that the Maldives event has delivered to surfing world over the past five years through the web, images and vision and Ocean and Earth are excited to be involved,” Paul Munten, Ocean and Earth International Chief Executive Officer, said. “I understand it’s the warmest waters of any ASP tour event in the world and with most surfing nations either just out of winter season or heading into winter it has to be the perfect place to be.”

Perfection off the reeling Pasta Point reef, set on the glorious Chaaya Island – Dhonveli, is what this event has become famous for.

The event runs from the luxurious Sunset Beach Deck Bar and Restaurant, a location that delivers highest quality surfing at close range to the judges, spectators and media making for one of competitive surfing’s truly unique quality experiences.

Sunny Garcia, one of ASP’s most experienced and venerated competitive surfers ever, summed up his first experience in the Maldives last year saying, “This place is amazing with fantastic waves, crystal clear warm waters in a setting that is so perfect for a high level event – I can’t believe it’s taken me this long to get here and I’ll certainly be back.”

A Quarterfinalist last year, Sunny is back in the field for 2009, and in such quality waves will be a certain contender.

As an ASP WQS 6-Star PRIME-rated location, the SriLankan Airlines Pro offers maximum points and prize money and the event is vital to the chances of all competitors surfing not only to win this event but also to qualify for the elite 2010 ASP World Tour.

It’s the perfect mid-year venue to the ASP WQS season and whoever wins this year’s 2009 SriLankan Airlines Pro will be ideally set up for the year’s tour.

ASP Australasia as the event managers will ensure a quality live web along with Television News Feeds, class complimentary Digital Images for newspapers and websites, Web highlight packages and a dedicated 30 minute international television program.

Maldives showcased at World Travel Mart 2008

The Maldives Tourism Promotion Board and representatives from Maldives tourism industry participated in the World Travel Mart 2008 from 10 to 13th November 2008 at ExCel London. This is the biggest travel trade event held in the United Kingdom.

World Travel Mart 2008

A total of 70 tourism related companies from Maldives participated in the fair of which 33 companies represented resorts and hotels in the Maldives. Also travel agencies selling resorts, hotels and liveaboards participated in this fair. The three day long fair attracted over 50,000 visitors. Visitors include press, media and travel trade. This year’s fair attracted 5500 exhibitors representing over 200 countries and regions.

This year, Maldives stand at WTM was re-designed to portray the dynamism of the tourism product developments in the destination Maldives.

UK is the major generating market for Maldives with 17.8% of the market share. Maldives welcomed 89,952 visitors from UK by the end of September 2008.